The week-long festival of Zambales province’s most popular produce – mangoes – was celebrated over from April 14-17 as provincial officials formally opened the annual Dinamulag Mango Festival.   Dinamulag Festival is an annual thanksgiving for another year of bountiful harvest, officials said.   Provincial Administrator and Festival Committee ChairpersonContinue Reading

Even as mangoes move more into the mainstream for U.S. consumers, there are ways retailers can make consumers even more comfortable with the world’s most consumed fruit.   Two big ones are point-of-sale marketing/education and cross-merchandising.     Robert Schueller, director of public relations for Los Angeles-based World Variety Produce,Continue Reading